FAQs: Feature FAQs

FAQs: Feature FAQs

How do I build queries in AlphaMetricx?

Follow the step-by-step process mentioned below to build queries.

Post logging in, you will be able to view your personalized workspace as a user. The workspace has two options - both can be used to build queries:

- Search by Keywords
- AI Query Builder

For Search By Keywords click on the "New Search" which will take you to the query builder section where you can put in the keywords. Please select the appropriate media types for your query going on the top left of the screen. It will provide you with options for refining your search - you can use Boolean operators (AND, OR, NOT). Narrow down your results with filters like date range, language, location, media sources, and sentiment - all available in the query section.

You can adjust the query’s scope, data retrieval frequency, and result format. Click on “Search” button to execute your search and "Save" button to save the query.

You can analyze the results and make adjustments to the query as needed to improve accuracy. AlphaMetricx also lets you save your query for future use and schedule it for regular updates.

How do I create a dashboard in the tool?

Go to the Dashboard section and click on the plus (+) icon placed on the top right. It gives the choices of dashboards that you can create. You have options like Brand & Competition, People, Industry, Advanced, or Custom. Once you have selected the type, name your dashboard and configure the widgets as required. Click “Save Dashboard” to save it.

What is the difference between regular dashboard and custom dashboard?

AlphaMetricx offers both standard and custom dashboards to its users. 
  1. Standard Dashboards: (Brand & Competition, People, Industry, Advanced): These are Pre-Configured standard industry dashboards which comee with predefined widgets and layouts keeping in mind the common analysis needs such as Brand & Competition, People, or Industry insights.
Suitable for a quick setup without any requirements of customization.
  1. Custom Dashboards: These are fully customizable dashboards which allow users to add, remove, and arrange widgets based on their specific analytical requirements.
 Personalized Output: Can be tailored to unique use-cases and detailed analysis. Users can define their own metrics, visualizations, and data sources.

What are the different types of regular dashboards available in Alphametricx?

Here is a list of the regular dashboards available in AlphaMetricx:
  1. Brand & Competition Dashboard: Helps you measure a brand’s performance through KPIs like total mentions, sentiment, reach, and share of voice compared to competitors. Usually used to create strategies for competitive edge.
  2. People Dashboard: This dashboard provides comprehensive insights into individuals and influencers who are driving conversations and shaping public perception of a brand.
  3. Industry Dashboard: This dashboard gives an overview of the media activity taking place within a specific industry and reveals industry trends, key drivers of engagement, etc.
In addition to the regular dashboards, AlphaMetricx also offers advanced dashboards like:
  1. Campaign Monitor: This helps measure campaign performance through KPIs like reach, engagement, conversions, etc. You can also measure campaign performance against set KPIs.
  2. Author Impact: Here you can analyze the impact of authors or influencers by measuring their engagement levels, influence score, and sentiment impact.
  3. Sentiment by Themes: This can be used to analyze sentiment trends across themes or topics related to your brand, products, or industry.
  4. Message Congruence: This helps in creating consistent messaging across different channels and coherence in communication strategies.
  5. PR Impact: This can be used to measure the impact of PR activities by tracking media mentions, sentiment around PR efforts, visibility, etc.

How do I set up sentiment monitoring in the tool?

Sentiment Dashboard for overall sentiment tracking gets auto populated when you save a search query. Along with this you can set up alerts to track changes to overall sentiment. To do this, when you click “Save Search” you will see the option to receive alerts for changes in sentiment. Here you can set the percentage values for “Net Sentiment Increases By” and “Net Sentiment Decreases By”. This value will be your threshold. Alerts will be triggered when the sentiment changes breaches this threshold.

How do I generate newsletters?

Here is a step-by-step guide to generate newsletter:
  1. Create a New Newsletter: Click on the "New Newsletter" section.
  2. Title Your Newsletter: You can enter a title and optionally add a banner/Logo description.
  3. Add Content: Click on the (+) "Add Content" button to select from various sources, including articles, charts, texts, HTML/Word documents, and AI-generated insights.
  4. Customize Your Template: Use the template settings in the top right corner or the central black box to choose your desired theme. If you wish to change the Logo, you can make those changes in the Template settings. 
  5. Add Recipients: Enter the email addresses of your Recipient at the top of the page.
  6. Set Sending Frequency: You can choose how often you want to send the newsletter—one-time, daily, or monthly.
  7. Select Time Zone and Send Time: Pick your preferred Time Zone and specify the time for sending.
  8. Choose Your Publishing Format: Finally, select your desired Publishing option—HTML, PDF, Word, or Webhook.
  9. Preview Your Newsletter: You can preview your Newsletter in the Show Preview section
  10. Save your Newsletter: You can either save your newsletter or opt to save and publish it immediately. 

How do I automate newsletters for my team?

Here is a step-by-step process to automate newsletters:

• Newsletters Section: Post logging into the tool, go to the Newsletters section from the main menu.
• Create New Newsletter: Click on Create New Newsletter button to start setting up your automated newsletter.
• Name Your Newsletter: Give an appropriate name for your newsletter and save it.
• Customize the Layout: You can edit the layout of the newsletter to add headers, sub-headers, text to provide commentary, etc.
• Set Frequency: You can choose how often you want the newsletter to be sent out – daily, weekly, monthly, etc. You can also specify the day and time for the newsletter to be delivered.
• Automate Delivery: Add the email addresses of the team members who should receive the newsletter. Here you can customize the email subject line and introductory text to make the newsletter more engaging for the relevant recipients.
• Preview & Test: You can preview the newsletter as well as test it out on an email ID for verification or approval.
• Save & Publish: Once you click Save & Publish, your team will start receiving the newsletter as per the defined schedule.

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